One of the absolute best ways to generate free web traffic online is by owning a blog. The best thing about a blog is that anyone can create it easily, and it doesn’t cost a dime to get started with one. Blogs can be great traffic generation ‘weapons’ as I will show you soon in this article.
Savvy business people have realized that blogs can be an excellent way to promote themselves, their business, or make easy money. The most popular way that this is done is through Google Adsense. Using this, bloggers are able to sell advertising off of their blog and collect cash just for keeping a blog. Those with very successful blogs are raking in the cash simply off of their AdSense ads. It is very easy and free to start doing this, and many have cashed in, and in big ways. Some blog hosts have even allowed their users to ad AdSense using the same account, making it even easier to make money with blogs.
Products that have affiliate programs get far more publicity. That is certainly correct of my internet marketing success blog, and it really is most likely true of other blogs. So how do blogs make money? For example, I am a fan of let’s say magnetic sponsoring, but I’ve never ever posted a real write-up about it. I’ve also seen that when blogs write about attraction marketing, they are likely to link to marketers who offer them an affiliate payment.
To eliminate this kind of spam, these kinds of sites need to be found and removed from search engine indices AND the ad division of the search engines need to refuse to allow these sites to publish their ads. The former is more difficult from the latter, but upon finding such sites, I think search engines have an obligation to remove them.
But don’t just limit yourself to Google! Search anywhere people can talk about you– look at my link, news sources, forums, social media sites, etc. Making a plan to ensure you control page one of Google’s results and other sites was the most important part of taking control of our online presence and turning our reputation around. If this seems too daunting or you find you don’t have the time manage Google’s first page of results, you may want to hire a reputation manager to help you get this fine tuned like we did.
Be proactive! The most important thing you can is to be proactively engaging your online presence. This has traditionally been done with TV and radio ads which do work. But the nice thing is you can cast a wider net for cheaper online. This can easily be done for free with things like video marketing, SEO, or paid search ads. I’m not saying to flush the traditional methods since we took full advantage of TV and it worked. But these days you gotta be thinking outside the box to make it work. And most importantly, engage and reward your online community who talk about you favorably. Creating a raving fan base is a lot simpler than one typically thinks. Things like video testimonials, online reviews, and social media sharing will make your business shine like no other before.
At the end of the day, deciding on whether or not you want to have a website or blog will depend on what your purpose is, your skill level, and budget. Visit blogs to see what they look like and how they are structured and do the same with websites. Then decide what will work best for you and what you want to achieve.